He waited too long… and it cost him!
He waited too long, and it cost him…
Transcript:
Getting the legal stuff done can be intimidating, and it can seem expensive… but I’m here to tell you how waiting to get things squared away cost one client big!
Hi, I’m Gordon Firemark, The Podcast Lawyer™ , and I help creatives and business people in the podcasting industry cover their legal bases and protect themselves and the things they create.
True Story
So this is true story, about a client I’m currently working with… trying to solve a problem that wouldn't have happened if he hadn’t waited too long to get some legal and business stuff handled.
Imagine how you’d feel if this happened to you!
This client, (whom I’m not going to name because of confidentiality, and I don’t want to cause him any embarrassment. ) This client is an award-winning podcaster. He was podcasting from the very beginning of the medium. One of the original crop of podcasters. He started his show something like 14 years ago, and came up with a really great title. It’s distinctive. It evokes a really great sense of the energy behind is subject, and it’s gotten millions of downloads. A truly successful podcast.
But here’s the thing. He never bothered to register a trademark for his show title. At least never until he discovered someone else starting up a podcast using a very similar title. That’s when he called me. “Let’s register my show title for trademark protection”.
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