Thanksgiving, and the Winter holiday chaos that ensues are just around the corner. Once they arrive, most non-retail businesses can expect things to go into a sort of “standby” mode until after the new year. the entertainment industry, in particular, goes pretty quiet at this time of the year.
A few to-dos
So, before the holidays really start getting in the way, here are a few to-do items you might consider to make sure your business hits the ground running in the New Year.
Protect your intellectual property
For many of us, especially those in Entertainment and Media, intellectual property like Copyrights and Trademarks are our primary, most valuable assets.
Yet many folks, individuals and businesses alike, neglect taking the important (and relatively simple) steps necessary to protect these assets against loss by infringement, dilution or downright theft.